Krafton is testing an AI-powered ally for PUBG and making esports deals for PUBG Mobile
Krafton is reportedly testing an AI-powered ally for PUBG while simultaneously pursuing new esports deals for PUBG Mobile. Separately, NODWIN Gaming has launched a BGMI talent initiative in partnership with KRAFTON India Esports.

Two moves from the same publisher — one aimed at how the game plays, the other at who plays it competitively. For the Indian mobile scene, the second piece lands closer to home.
AI Ally in PUBG: What We Know
Details remain scarce. Massively Overpowered reports that Krafton is actively testing an AI-powered companion for PUBG — likely an in-game teammate driven by machine learning. No specifics on whether this targets the PC version, mobile, or both. No word on release timelines or how the AI behaves in ranked versus casual lobbies.
For competitive players, the question is straightforward: does this affect the integrity of ranked queues? PUBG Mobile already struggles with bot populations in lower tiers. An AI ally designed to assist human players could blur the line between legitimate teammates and automation. Until Krafton publishes technical details or test server patch notes, the competitive implications remain speculative.
PUBG Mobile Esports Deals and the India Pipeline
The esports side carries more immediate weight for this audience. Krafton is making new deals for PUBG Mobile esports — though the source does not specify partners, regions, or prize pools.
What we do know: NODWIN Gaming has launched "BGMI: NAYE KHILADI" in collaboration with KRAFTON India Esports. This is a talent-discovery format — a pipeline designed to surface new competitive players in the Indian BGMI ecosystem. The programme name itself signals the target demographic: fresh entrants to the scene.
India's BGMI competitive calendar has been rebuilding steadily since the title's return. NODWIN's involvement tracks with their established role in Indian esports infrastructure — they've run major LANs and grassroots circuits before. A talent pipeline under the KRAFTON India banner suggests the publisher is investing in depth, not just top-tier events.
What to Track
Three items worth monitoring in the coming weeks:
AI ally specifics. Which game mode gets the feature first? Does it appear in custom rooms used for scrims? Any AI integration in competitive-adjacent modes will draw scrutiny from tournament organisers.
NAYE KHILADI format details. Open qualifiers or invite-based? Prize structure? Whether this feeds into larger BGMI tournaments or operates as a standalone showcase will determine its actual value for aspiring pros.
Global PUBG Mobile esports roadmap. Krafton's broader deal-making could reshape the international circuit. For Indian teams with cross-regional ambitions, tournament schedule and qualification paths matter.
Krafton appears to be running two parallel tracks: one technical, one structural. The AI ally is a product experiment. The NODWIN partnership and broader esports deals are competitive infrastructure plays. For the Indian mobile esports grind, the infrastructure track is the one that moves the needle.